What To Do With A Media Studies Degree | Graduate careers
A Mickey Mouse diploma, or a way to understand the cultural significance of Mickey Mouse? Media studies graduates often find themselves embroiled in discussions like this, usually as part of a vigorous defense of their chosen degree.
Having only really taken off in the 1970s, media studies is still in its infancy and is often dismissed (ironically, in the media) as a soft option, but try telling that to anyone who has tackled semiotic or deconstructionist theory as part of his degree.
That said, course content can vary widely – some theoretical and some more vocational – so career options may depend on exactly what you have studied. Although it seems that traditional print media is in decline, journalistic and/or production skills in areas such as radio and video are highly valued by media organizations looking for new ways to reach audiences. on the Internet. People with bright ideas on how to get messages across to target audiences using new media and social media should have no shortage of suitors.
What skills did I learn?
It goes without saying that as a media studies graduate, you will need to have an informed and critical understanding of media and mass communication.
A portfolio and some work experience are both essential to opening doors in the media, and while there may not be too many vacancies right now, using work experience to impress people up close can be invaluable. A more professional course should have given you hands-on experience and training in the use of digital audio/video recording and editing equipment, so you should have mastered skills such as filming an interview, recording dialogue or creating a written feature film.
You will also know how to use new media and social media to your advantage, whether through blogging activities or building a following on Twitter.
What careers can I pursue?
Media studies graduates have a variety of options, says Margaret Holbrough, career counselor at Graduate Prospects. “Public relations roles are ideal for graduates who have insight into effective ways to communicate with different audiences,” says Holbrough. “For the more technically savvy, jobs requiring widespread use of multimedia as a means of informing and influencing people would be attractive.”
The advertising and marketing industries also value media studies graduates, recruiting them into media planning and advertising account management, copywriting, and market research. Alternatively, other suitable careers can be found in broadcasting itself, production or presentation perhaps, as media graduate Andy Akinwolere does on Blue Peter, as well as magazine, newspaper and news journalism. broadcasting.
Many aspiring journalists take a course accredited by the National Council for the Training of Journalists to hone their skills and gain training in media law, public administration, writing, filming and shorthand. Postgraduate education courses are also popular.
The data provided by the Higher Education Careers Service and Graduate Prospects